Condom Campaign Not Successful

Chile’s new low-cost condom campaign to prevent the spread of AIDS is not as successful as officials hoped it would be. Judging by the sales of the condoms, word has not yet gotten out. More advertising/marketing is needed.

I’m pretty sure the sex workers in Chile are aware of the low-cost condoms. I think the problem is one of a lack of information, not just about the low-cost condoms, but about AIDS in general.